Minea vs BigSpy

Minea logo

Minea

Ad spy across Meta and TikTok combined with a product database, shop intelligence and a built-in AliExpress supplier lookup, aimed at dropshippers.

Read the full Minea review
BigSpy logo

BigSpy

Multi-network ad spy library covering Facebook, Instagram, TikTok, YouTube, Google Ads and five other networks, with a permanent Facebook-only free tier.

Read the full BigSpy review
Comparison updated

Minea and BigSpy are both ad libraries, and the choice usually comes down to breadth versus workflow. BigSpy indexes a wide set of networks; Minea puts more of its interface around the ecommerce offer behind an ad.

All pricing below is recorded from public pricing pages. Neither tool carries an editor score yet, so none is shown.

Verdict at a glance

Editorial calls on the decisions buyers actually make. Each one is written by our team, not derived from the numbers below.

At a glance

Verified facts only. Anything we have not confirmed is marked as such rather than guessed.

Minea compared with BigSpy
FactMinea logoMineaBigSpy logoBigSpy
Editor scoreNot publishedNot published
Starting price€49 / month$69 / month
Pricing modelSubscriptionSubscription
Free planNoYes
Free trialNo free trialNo free trial
CategoriesAd IntelligenceAd Intelligence
Best forBeginnersShopify BrandsDTC BrandsMeta AdvertisersBeginnersDTC BrandsLarge TeamsMeta Advertisers

Pricing compared

Plan-level pricing as recorded from each vendor's public pricing page.

Minea logo

Minea

  • Starter€49 / month39 per month if paid quarterly. An annual option exists on the toggle but its amount is not server-rendered and could not be read, so no annual total is recorded. Includes Meta ads listing, Products listing, Find supplier and Saved collections, plus a free .Store domain. Explicitly excludes TikTok ads listing, Shops listing, Brand tracker, Notifications and the daily and monthly niche lists. AI Analysis of an ad and AI Transcript are capped at 10 per month each, Magic search at 50 per month.
  • Premium€99 / month79 per month if paid quarterly; annual amount not readable, so no annual total is recorded. Adds TikTok ads listing, Shops listing, unlimited Brand tracker, notifications on up to 10 shops, and the daily and monthly niche lists. AI Analysis and AI Transcript rise to 50 per month each and Magic search to 100 per month.
  • Business€199 / month158 per month if paid quarterly; annual amount not readable, so no annual total is recorded. Everything in Premium with unlimited notifications and unlimited AI analysis, AI transcript and Magic search.
BigSpy logo

BigSpy

  • FreeFreeFacebook only; 5 queries per day; 20 saved ads per day
  • Starter$69 / monthFacebook and Instagram only. Unlimited queries, 50 creative downloads per day, 100 AI Prompt runs per day, 100 AI Smart Search runs per day, 100 video copy recognitions per month and 100 tracked creatives in total. Industry switching limited to 3 times per month. Charts, Page/Domain Analysis, Page/Domain Subscriptions and the TikTok Shop views are explicitly greyed out. Annual billing is advertised at $49/month for a $588 total.
  • GrowthPopular$159 / monthFacebook, Instagram, Twitter/X, TikTok, Pangle, Google Ads and YouTube. Unlimited queries, 300 creative downloads per day, 500 AI Prompt runs per day, 1,000 AI Smart Search runs per day, 1,000 video copy recognitions per month, 500 tracked creatives and 100 page/domain subscriptions. Adds Charts, Page/Domain Analysis and the TikTok Shop views. Annual billing is advertised at $119/month for a $1,428 total. Carries the vendor's 'Recommended' badge.
  • Ultimate$499 / monthAll ten networks (Facebook, Instagram, Twitter/X, Pinterest, Yahoo, TikTok, Pangle, Unity Ads, Google Ads, YouTube) and unrestricted industry switching. 3,000 creative downloads per day, 1,000 AI Prompt runs per day, 2,000 AI Smart Search runs per day, 3,000 video copy recognitions per month, 1,000 tracked creatives and 1,000 page/domain subscriptions. Single seat. Annual billing is advertised at $399/month for a $4,788 total.
  • Scale$399 / monthfor 5 seatsSame network coverage and feature set as Growth, sold as 5 seats (1 owner plus 4 members) with quotas counted per seat: 300 creative downloads per day per seat, 500 tracked creatives per seat and 100 page/domain subscriptions per seat. Annual billing is advertised at $299/month for a $3,588 total.

Feature matrix

Only features we have evaluated appear as yes/no. Unevaluated features are labelled, never assumed absent.

Ad Intelligence

Ad Intelligence: Minea compared with BigSpy
FeatureMinea logoMineaBigSpy logoBigSpy
Meta Ads ResearchIncluded on every plan, Lite excepted for quotaSupported'Meta ads listing' is the one ad source present on all paid tiers, covering Facebook and Instagram. Ads carry spend signals and estimated budgets, engagement metrics, run time, creative variations and the advertiser's shop details, filterable by spend, engagement, platform, country and demographics.Facebook and Instagram from the entry paid plan upward; also the free tier's only network.SupportedDedicated Facebook Ad Spy product page, Facebook and Instagram listed in every paid plan's network row, and the Chrome extension saves directly from the Meta Ad Library.
TikTok Ads ResearchPremium and Business only; excluded from StarterSupported'TikTok ads listing' is its own row in the plan comparison and is crossed out on Starter. The ad spy page sells TikTok tracking alongside Facebook, and a dedicated TikTok Ads Spy entry point exists.From the Growth plan upward; not included in Starter.SupportedTikTok ad library, TikTok Picks and the TikTok Shop / TT Picks / TikTok Shop Charts views. Starter's network row is limited to Facebook and Instagram.
Pinterest Ads ResearchNot evaluatedUltimate plan only ($499/month).SupportedPinterest appears in the ten-network row of the Ultimate plan. The Starter, Growth and Scale plans enumerate their networks and Pinterest is absent from all three.
Landing Page SpyingNot evaluatedLanding Pages entitlement on every paid plan; Domain Analysis from Growth upward.SupportedDomain Analysis searches advertising domains by domain info, promoted pages or related apps and returns creative counts, top countries and a 90-day activity trend. Ad detail views expose the promoted landing page.
Creative ResearchIncluded on all paid plans; Magic search metered 50/100/unlimitedSupportedCreatives are filterable by spend, engagement, format, platform, country and demographics with run-time and creative-variation data. 'Magic search' takes a screenshot or product photo and returns the matching ads and creatives. Findings go into saved collections on every plan.Core of the product: keyword, filter, sort and dedupe across the ad library, plus a Swipe File with boards, tags and ratings.SupportedFilters include country, language, ad format, engagement bands, video duration, campaign objective and activity window; ads carry a Popularity score and an estimated Impression value.

AI

AI: Minea compared with BigSpy
FeatureMinea logoMineaBigSpy logoBigSpy
AI AnalysisAI ad analysis and AI transcript metered per plan: 10, 50 or unlimited per monthSupportedTwo metered AI capabilities sit in every plan: an AI analysis of a given ad and an AI transcript of its video. The vendor also describes AI-powered recommendations, smart filters, trend detection and creative-style analysis, plus a 'Success Radar' refreshed every eight hours.AI Smart Search, AI image/video analysis and video copy recognition, all metered per plan.SupportedQuotas run from 100 AI Smart Search runs per day and 100 video copy recognitions per month on Starter to 2,000 per day and 3,000 per month on Ultimate. A separate AI search tool for game and tool-app ads is published in the Toolbox.

General

General: Minea compared with BigSpy
FeatureMinea logoMineaBigSpy logoBigSpy
Team CollaborationNot evaluatedScale plan bundles 5 seats (1 owner, 4 members) with per-seat quotas; VIP Enterprise adds multi-account seats and simultaneous multi-device login.SupportedSwipe File boards are shared inside the account, which is what multi-seat plans work against.

Product Research

Product Research: Minea compared with BigSpy
FeatureMinea logoMineaBigSpy logoBigSpy
Shopify Store TrackingPremium and Business only; excluded from StarterSupported'Shops listing' is a separate plan entitlement giving traffic, revenue, top ads and the tools and apps a store runs. A brand tracker with change notifications sits on top, unlimited on Premium and Business, with notifications capped at 10 shops on Premium. Starter has none of it.Not evaluated
Product TrackingProducts listing on all paid plans; niche lists from PremiumSupportedA products database sits alongside the ad library, with daily and monthly niche lists, a top-10 products of the day selection and a claimed 100+ top-performing items surfaced daily. Ads can be reverse-looked-up to the product being promoted. The niche lists are excluded from Starter.Promote Product search mode in Ad Pages, promoted-product data on competitor cards, and the TikTok Shop / TT Picks / TikTok Shop Charts views from Growth upward.SupportedProduct data is attached to advertisers and TikTok Shop listings rather than to a standalone product database; the vendor also markets product-selection intelligence drawn from e-commerce sites.
Supplier Discovery'Find supplier' included on all three paid plansSupportedAn AliExpress supplier lookup is built in, including a reverse image search that matches a product photo to sellers. This is the clearest differentiator against Meta-only ad spy tools and it is one of the few entitlements Starter keeps.Not evaluated
Sales EstimatesShop-level revenue, on plans that include Shops listingSupportedShop records are described as carrying traffic and revenue alongside top ads, and the product pages refer to store statistics and real sales data. The vendor does not publish how revenue is modelled and there is no documented product-level sales figure, so treat these as estimates.Not evaluated

Integrations

Where the two stacks overlap, and where only one of them fits.

Both tools

None recorded.

Only Minea

  • Shopify

Only BigSpy

None recorded.

Which one should you choose?

Minea logo

Choose Minea if…

Choose Minea if you want an ecommerce-shaped workflow: ad discovery that leads into the product and the shop selling it, and a guided path from a saved ad to a validated offer. It is the easier of the two to get value from in the first week.

Read the full Minea review
BigSpy logo

Choose BigSpy if…

Choose BigSpy if breadth matters more than workflow: a larger index across more networks, useful when you are researching outside a single platform or need volume for creative pattern-spotting.

Read the full BigSpy review